Category Archives: Conversion Optimization

Tuning Your Website for Awesome Search Engine Rankings in Calgary

Tuning Your Website for Awesome Search Engine Rankings in Calgary

Most of the websites or online organizations fail to attract the most appropriate traffic and to attain a relatively high ranking on search engines due to the fact that while designing the content and graphical or aesthetic aspect of their website they do not consider the critical factor of search engines. They just deliver their marketing message onto their website and expect potential clients to visit their web page. Website architecture optimization aims to correct and improve the design of website by introducing modified website architecture elements. Website architecture optimization is meant to lubricate the process of achieving high rankings on search engines.
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Sales Ninja Needed in Calgary! SkySpark Promotions

Sales Ninja Needed!

Job description:
Are you results based and excited about attractive commission earnings?

This is not a job for those of you looking to punch a time card and be a warm body from 9-5. We operate in an innovative and flexible environment where you can make decisions and shape your success! 100% commission sales with attractive percentages! If you are willing to work hard and be rewarded, this could be the ultimate career for you!

We work with small businesses in all sectors and are looking for energetic, competitive, and coachable people to join our team. Candidates must have strong sales skills, a collaborative spirit and a passion for achieving results.

This is a unique opportunity to be part of a young and rapidly growing team critical to our success. This team helps fuel the innovation and growth of our core services and offers the ability to share in our rapidly growing earnings!

Primary Duties and Responsibilities:
>Focus on increasing market share for our Internet marketing, SEO and web products and services through outbound telephone and email follow up and prospecting.
>Convert prospects into sales by differentiating us from the competition
>Consistently meet or exceed quota-based performance metrics as defined by the company while contributing to overall team goals
>Maintain a world class level of customer service

Preferred Qualifications / Personal Characteristics:
Enjoys achieving assigned goals, Competitive, Positive attitude (Tough Optimist),Enthusiastic, Diligent

Desired Skills & Experience
– 2+ years of experience or (show us you are the right fit looking to start in this field!)
– Previous experience in Internet marketing and corporate sales is an asset
– Proven sales skills with a successful track record of attaining or exceeding quotas is even better!
– A self-starter with the ability to work independently and towards common goals in a group sales environment
– Great relationship and interpersonal skills, tenacity, resilience and presentation skills
– Ability to move fast and thrive in a dynamic, quickly-changing environment
– Must have professional and confident phone/email skills and a passion for helping customers
– Ability to handle multiple priorities using effective organizational and time-management skills
– Excellent communication skills both written and oral. Good sense of humour is awesome!
– Basic Computer proficiency: Word, Excel, e-mail, social media, ability to learn other key systems

When and How to Start!
Positions available immediately – have openings for full, part time and flex-time positions
Please send me a cover letter and resume and I would love to buy you coffee, see if you are a fit and discuss opportunities further! Apply via contact form or to mikeal.abramoff@skyspark.net

Look forward to hearing from you.

Best,
Mikeal Abramoff
www.skyspark.net

VP Business Development – Client Acquisition Ninja

VP Business Development – Client Acquisition Ninja

SkySpark is looking for a partner for new client acquisition. We’re looking for someone with an existing/prospect rolodex that could bring clients to the table for mutual profit.

The partner will receive 30% of all new client accounts that the partner maintains. We can handle ANY size of business you bring to the table. We have over 50 flex contractors we source to, so we can handle $200K+ projects.

SkySpark Services

  • Web application development
  • Social media marketing
  • Search engine optimization (SEO)
  • Pay-Per-Click (PPC), & Google AdWords & Facebook Marketing Campaigns
  • Graphic design & print
  • E-mail marketing
  • Web Programming/Web Design

Partner Expectations
-Generate over $250,000 in annual sales
-Pull the trigger on prospects
-Define goals and discuss success at weekly meetings

Personality
We’re moving offices, so the partner will need to work from a home office until our new space is available.

Skill
We need a closer that makes deals happen and with a track record of landing significant client accounts.

Let me know when you’re available to meet by e-mail or the contact form on our website.

Regards,
MacKenzie Brown – Partner
www.skyspark.net

Video Marketing Made Easy

So how many people are watching videos online these days? Based on a ComScore report in 2010, in the United Kingdom, there were more than 5 billion videos watched. Now, that is only one country. So you can just imagine how many are actually checking out videos on a daily basis and not only in YouTube but also in other websites. In fact, videos have grown so much YouTube is already considered a search engine.

The good news is you can use videos to promote your products and services. A lot of people have already found success just by doing that. Think of Justin Bieber, for example, or BlendTec and its series of videos called “Will It Blend?”

You also can achieve the same status they are enjoying right now, only if you are willing to do the following:

Limit your video. Have you seen TV shows? A lot of them last for only a couple of minutes, 40 minutes max. Otherwise, it gets really boring. If you are creating a video, you should also limit its airtime. A single YouTube video normally lasts for around 10 minutes. If you can cut that to half or even a fourth, then better.

Do not forget your call to action. Sometimes you get too engrossed with the video’s production value you forget the most important thing: call to action. What is your objective for coming up with a video? Is it to convince your viewers to buy the product? Should they call your hotline? Must they anticipate your launch? The call to action should be very clear. If you have someone in front of your video, make him say, “Call us” or “Buy our product now.”

Come up with something ingenious. Seriously, this is the hardest part. How do you come up with a very original, fun, and worth-sharing video? But with a lot of brainstorming and coming up with a strong creative team, it is something that can be done. Here is one good tip: let them feel some emotion. Make them happy, sad, or even angry. The goal is to get into their psyche. Let them be inspired by your video they would love to hear what their friends and family say about it.

Allow embedding of your videos. Now that you have accomplished a video and you have already uploaded it, it is time to let your viewers do the job of marketing. One of the best ways to do that is including your embedding link or code on your video. It is the one viewers have to copy if they want to share your videos in their website or blog.

You can also turn on all those sharing buttons, such as Facebook and Twitter. That would also make sharing your content so much easier for your viewers.

Interact with your subscribers. If you happen to have some subscribers, take the time to be more engaged with them. Ask them questions. Let them look forward to more of your videos. You can even solicit ideas from them.