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Search Engine Optimization Calgary | SkySpark

Tag Archives: Search Engine Optimization Calgary

Tuning Your Website for Awesome Search Engine Rankings in Calgary

April 23, 2012

Tuning Your Website for Awesome Search Engine Rankings in Calgary

Most of the websites or online organizations fail to attract the most appropriate traffic and to attain a relatively high ranking on search engines due to the fact that while designing the content and graphical or aesthetic aspect of their website they do not consider the critical factor of search engines. They just deliver their marketing message onto their website and expect potential clients to visit their web page. Website architecture optimization aims to correct and improve the design of website by introducing modified website architecture elements. Website architecture optimization is meant to lubricate the process of achieving high rankings on search engines.
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Posted in Conversion Optimization, Internet Marketing | Tagged Internet Marketing Calgary, Online Marketing Calgary, Search Engine Optimization Calgary, SEO Calgary, SEO design
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How to Find the Right Company for Search Engine Optimization in Calgary

April 23, 2012

How to Find the Right Company for Search Engine Optimization in Calgary

The very core purpose of SEO consulting services is to provide training to the staff about how to deliver a website to the best and reputable ranking and listings on major search engines. SkySpark is proud to facilitate the staff of client by state of the art and productive web development trainings. We ensure client staff members have necessary knowledge of how to follow different productive procedures that can enable their website to gain high rankings on world’s famous search engines. Our training programs include advanced level search engine optimization practices, consultation regarding the productive utilization of different SEO technologies and coaching the trainees as how to execute different beneficial SEO strategies.
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Posted in Internet Marketing, Social Media Marketing | Tagged Internet Marketing Calgary, Online Marketing Calgary, Search Engine Optimization Calgary, SEO Calgary

The Do’s and Don’ts List for Blogging: Brainy SEO Tips

April 23, 2012

The Do’s and Don’ts List for Blogging: Brainy SEO
It’s true. Blogging is one of the most effective search engine optimization tactics you can implement. Moreover, once you get the hang of it, it isn’t difficult to do at all. But no matter how easy it sounds, you may still end up not getting the most of it simply because you aren’t completely aware of its dos and don’ts.

Avoid getting yourself in such situation by remembering these do’s & don’ts:

Do: Add keywords in your blog post, but don’t spam.
Keywords still remain the lifeblood of both blogs and websites. Without them, it will be so difficult for you potential audience to find you, especially in search engines. However, you should also learn to put some limits. Keyword spamming happens when a key phrase or word is repeated multiple times in a blog post. You can think about keyword density and prominence, but here’s our friendly advice: write for your audience. Keep those keywords in mind, but make your audience’s interest and potential reaction your utmost priority.

Do: Give your posts a great title.
It’s like trying to pick a nice book in a shop. Unless you have a subject or an author in mind, your possible choice is the one with the catchiest, intriguing title. It’s the same thing with blog posts. You can’t get into first base with your audience if you have a lousy title. It’s okay to be quite mysterious, but make sure it doesn’t border on vagueness. Of course, it helps if you can also pepper keywords right in your title.

Don’t: Be lazy.
Blogging requires a good amount of commitment from you. You have to be consistent. Otherwise, your readers will not appreciate your randomness and settle for other blogs. It doesn’t matter if you post 3 to 5 blogs a week. The most important thing is you can produce almost the same number of posts every time. It may help you, though, if you can come up with themes. For instance, if you have a food recipe blog, Monday may be about meatless dishes; Tuesdays, seafood; Wednesday, poultry; etc.

Do: Allow people to interact with you.
The dynamism of blogging doesn’t stop once you include pictures, audio files, and videos in your posts. It should also extend to your readers’ involvement. In fact, they love to be very engaged with you. So turn off your comments, add some polls, create posts with questions in the end, encourage feedback, and be open to possible guest post.

Needless to say, as the owner of the blog, you should maintain peace and order among your audience. It’s always better to simply turn on your comment moderation tool (just make sure you check comments regularly) and emphasize you don’t tolerate spamming and flamebaiting.

Don’t: be spammy.
There’s really nothing wrong with adding ads, banners, and even Google AdSense in your blog. But too much of them can be so annoying and greatly reduce the power of your blog. Make sure nothing blocks the reading view, menus still remain accessible, and audience doesn’t feel forced to click on your ads.

The The Do’s and Don’ts List for Blogging: Brainy SEO Tips was written by the SEO experts with SkySpark marketing

Posted in Internet Marketing, SEO | Tagged Internet Marketing Calgary, Search Engine Optimization Calgary, SEO, SEO Calgary, SEO tips

Building Traffic to Your Business Blog

April 23, 2012

Anyone with an email account can start up a business blog but maintaining a popular blog that utilizes search engine marketing to bring traffic to your business in Calgary is much harder. Whether you are a small business owner trying to tackle web marketing on your own or you are employee working for a larger company with the task of managing their business blog, there are a couple of proactive things which you can so that your content finds an audience.
SEO Web Marketing Calgary Tips:

SEO Friendly Content
Billions of searches are done every day through the use of search engines, the most popular being (say it with me) Google. It is almost foolhardy for you not to optimize your blog in way so that you are able to attract a steady stream from this giant river of online searchers. While some people might see using SEO search marketing tactics for your Calgary based business blog as something that could ruin the quality and creativity of your content, but that is simply not the case. While it can be challenging to include SEO Keyword content into your blog, when done right, it will be even be noticeable. Using basic SEO on-page tactics and techniques such as link building, you can steadily build up traffic levels and get your content on more computer screens.

Join Target Communities
Whatever your business is, there is probably a community, forum or Facebook page out there where your target audience likes to gather and share ideas. By joining these target communities and participating in discussions and forums you help build your reputation and your business’ credibility. For example: a SEO Marketing Calgary business might want to join a forum on web search engine marketing techniques for Calgary based businesses. By joining this sight and sharing content and this business will undoubtedly start getting more people checking out their business blog.

Take it Easy
Also, while you might be tempted to immediately go into a sales pitch talking about how great your SEO Calgary based company is, it is better to ease yourself into the community and provide other members with quality content and advice. Eventually, your new community will go to your site freely to find out what other great stuff you have to offer.

Find Friends Who Like to Share
Once you join your target communities, look for users who are active in social media or have blogs of their own. These people are more likely to share the content that you provide and provide more links to your business blog. Just make sure that you provide quality content that these power users are going to be willing to share.

Social Networking
Facebook is not going to go away and neither are Google+, LinkedIn or Twitter. In order to take advantage of the new era of search engine marketing and keep your Calgary Business Blog relevant it is imperative that you have profile on all of these social networking sites. Be sure to fill out your profile completely so people know what you are all about. Also, follow the big players in your industry and share content and queries on a regular basis. Interacting in these social media circles is a sure way to build trust and credibility.

Linking
If you write a post and it refers to an earlier post on, be sure to provide a link to the older post in your new one. This will not only provide your readers with a more valuable content, it will also give your older posts new life in the search engines.

Comments
Relevant comments are golden in the eyes of search engines. If someone comments on your post, be sure to comment back to answer in queries and do not be afraid to provide them with links to other posts that you may have written. Also, be sure to provide relevant comment to other industry bloggers that you follow. These comments allow you the opportunity to provide links to your own site, which equals more traffic portals to your own blog. Commenting, or even a Guest Article on other sites is another great way to get links out there and increase your search engine presence.

Posted in SEO | Tagged Search Engine Optimization Calgary, SEO Calgary
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